Whitepapers

The Hooked Model In Action: Two Examples of Apps Made Habit-forming

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In today’s world, mobile adoption is not enough– it is crucial to keep new users engaged with habit-forming regularity. Nir Eyal’s ‘Hooked Model’ focuses on just that.

Eyal’s ‘Hooked Model’ is a four-step process built on basic principles of behavioral psychology that can be used to build habit-forming apps. Through examples from appsĀ like Whole Foods and Bank of America, this report covers:

  • Developing internal triggers to push habit-forming behavior
  • Offering littleĀ resistance to performing desired actions
  • Offering ‘variable rewards’ to move your app towards habit-forming
  • Driving users to ‘invest in your app’

Download this free report for insights and inspiration to take useful apps to the next level by making them habit-forming!

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