Case Studies

How Stash Increased Customer Engagement and Reduced Churn With Apptimize

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Stash was looking to A/B testing to reduce churn and increase overall user engagement of its investment and personal finance app.

Download the case study to learn Apptimize helped Stash to increase user engagement of a key app feature that helped their investors automate their investment and savings.

“According to reports, the average American does not have $400 in savings for a medical or family emergency. We were able to get thousands more people to develop good financial habits by putting money away on a regular basis in savings and investments with a simple redesign, and Apptimize’s technology was central to that outcome.”

Andre Borczuk
Lead Product Manager, STASH