Apptimize Webinars to Help You Plan Your Next A/B Test


Whether you’re just getting started with mobile A/B testing or you’ve been testing since before it was cool, knowing what to test next is sometimes a challenge.

That’s why we’ve set up two webinars to give you some ideas based on what has been successful for other apps in the past, industry best practices, and our expert experience with testing.

Easy Optimizations Every App Should Make
Thu, Jul 17, 2014 11:00 AM – 11:30 AM PDT

Whether you’ve run your first test or not, there are several low hanging optimizations that every app should make. In this webinar, we’ll discuss how to make high impact, low risk A/B tests that only take a few minutes to set up. Doing all of these will help you and your company build your testing muscles.

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A/B Testing User Flows, New Features, and Algorithms
Wed, Jul 30, 2014 1:00 PM – 1:30 PM PDT

Once you’ve started A/B testing, you’ll want to start testing complex changes in addition to the simpler visual optimizations. In this webinar, we’ll talk about how to test user flows, new features, algorithms, and other more complex programmatic changes. We’ll give some examples of past successful tests plus tips and best practices of how to strategize these A/B tests.

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About Apptimize

Apptimize is an innovation engine that provides A/B testing and feature release management for native mobile, web, mobile web, hybrid mobile, OTT, and server. Industry leaders like HotelTonight, The Wall Street Journal, and Glassdoor have created amazing user experiences with Apptimize.

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