User Retention

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Apptimize Is Now an Airship Company!

We are excited to announce that Apptimize is joining forces with Airship, the leading platform for delivering messages across mobile channels including SMS, push notifications, in-app notifications, email and many more.  With Airship and Apptimize combined, you can now more...

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Product Manager’s Guide to Using Feature Flags in Release Management

Application development is always an iterative process: you start with a minimum viable product (MVP), add features, and wait for user feedback before deciding what to change and what new enhancements to add. But with feature release management, your product...

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5 Onboarding Lessons from Netflix

When it comes to SVOD (subscription-video-on-demand) services, established giants in the space like Netflix have set the gold standard on the user experiences that customers have come to expect. This is distinctly apparent during the onboarding experience, where maintaining seamless...

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MWC 2019 Dates, Parties and Tips: What You Need to Know

It’s the time of year again! Mobile World Congress (MWC) 2019, the largest mobile event in the world, is taking place the last week of February in Barcelona. Whether you’re first-timer or veteran, we’re here to help you get the...

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Apptimize Appoints Craig Gering as VP of Engineering

Apptimize, Inc. announced today that it has appointed Craig Gering as Vice President of Engineering. Gering brings significant expertise leading all facets of product development and a passion for all things mobile, embedded, and web. As Apptimize extends further into...

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