Apptimize Blog

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The Ultimate Guide to the Hamburger Menu and Its Alternatives

The hamburger menu has gotten a lot of flak over the years, some for justifiable reasons and some not. One reason for its controversy is simply that it’s so darn popular on all kinds of apps. An overwhelming majority of...

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6 Methods to Reduce Friction in Your Mobile Funnel

Converting users into customers can be a difficult task for many apps. Often on the go, users can be easily derailed by the slightest bumps, whether they be physical distractions or friction in the funnel. This week, we’re sharing 6...

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Case Study – Paktor

The App Paktor is an innovative mobile dating app targeting the Asia market that emphasizes simplicity and ease of use. With Paktor, finding a match is as simple as a swipe and a click. Users securely register for Paktor with...

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Case Study – Clever Lotto

The App Clever Lotto is a German app that allows users to manage their lottery entries easily. Through the app, users can enter multiple lotteries and track the winning numbers without having to travel to a physical store. If users...

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No Code Targeting with Auto-Import Properties

In Apptimize’s latest release, we’ve given our customers the ability to target user test groups more precisely than ever before, with zero additional effort. You might already know that Apptimize allows its users to target their test groups based on...

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