While the basic concept of planning an A/B test is pretty straight forward, two of the more complex questions that we often get are: What percentage of my users should I put in my test? How long will it take...
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Here are 5 ideas for relatively easy to implement tests to visual aspects of your app. You most likely won’t need to rework user flows or do a lot of complex coding. These are layout and design changes that can...
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San Francisco, CA – Apptimize, the Y Combinator startup offering a much needed A/B testing platform for mobile applications, has raised $2.1M in seed funding. The funding has enabled Apptimize to develop the Visual Apptimizer, a WYSIWYG (what you see...
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