Apptimize Blog

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Product Update: Firebase Integration, Cross Platform Apps and Server-Side PHP SDK

The Apptimize team has been hard at work and we have some exciting recent product updates to share! Firebase Events and Properties Automatically Imported We’ve long prioritized third-party integrations that allow our customers to get up and running with A/B...

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Meet the Dojo Master Leading Engineering at Apptimize: Mike Fenton

Mike Fenton may lead engineers in four time zones but as the Director of Engineering at Apptimize, he is on top of what his team is working on. He’s led distributed and remote teams for the past 9 years and...

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Join Apptimize at Segment’s Annual Conference in San Francisco

Apptimize is excited to be sponsoring this year’s Synapse, the annual user conference by Segment, on September 20 in San Francisco. More than 700 product managers, engineers and growth experts will converge on Pier 27 on The Embarcadero to explore...

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When to Use Multivariate Testing vs. AB Testing

Deciding between sequential and multivariate testing without knowing their advantages and limitations can pose significant challenges. If you’re looking to optimize your app’s conversion rate, sequential A/B tests, or experiments with two variants, usually do the trick. But in some...

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Apptimize Ranks No. 156 on 2018 Inc. 5000 List of Fastest-Growing Companies in America

Apptimize, Inc. Ranks No. 156 on the 2018 Inc. 5000 With Three-Year Revenue Growth of 2,383% Percent Inc. magazine today revealed that Apptimize, Inc. ranked No. 156 on its 37th annual Inc. 5000, the most prestigious ranking of the nation’s...

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